During the 2012 NAFSA Conference and Expo, the GoAbroad Team was pleased to announce the winners of the 2012 Innovation Awards. As part of a continued effort to recognize the hard work and dedication this year’s nominees, GoAbroad will be sharing individual features of the 2012 GoAbroad Innovation Awards finalists over the coming weeks. This week, we are thrilled to bring you the Innovation in Marketing finalists!
Please join us in congratulating the following finalist of the Innovation in Marketing Award:
CIEE
2 Months, 35 Countries with CIEE
In Spring 2011, CIEE launched a nationwide contest, “2 Months in 35 Countries with CIEE,” to search for three intrepid travelers to visit 35 countries in two months’ time to share the life-changing adventures of those who are studying, teaching, training, and working through CIEE programs. While exploring the globe, these travelers would document the lives of CIEE participants through film, photos, and blogging.
From a field of nearly 500 applicants, three professionals were chosen. Throughout their journeys, they visited CIEE Study Centers to show and tell the stories of current CIEE Study Abroad, High School and Gap Year Abroad, International Faculty Development Seminar, and Work & Travel USA participants. The goal: to learn how cultural exchange opportunities have a real impact on the lives and perspectives of participants, host families, educators, and CIEE employees. Today, CIEE’s winners’ stories continue to play a central role in CIEE’s effort to provide potential participants with an accurate representation of what it’s really like to participate in cultural exchange—all from the first-hand perspectives of those who have already done it.